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Is your toothpaste safe?

April 27, 2018

Is your toothpaste safe?


Have you considered the ingredients?

We clean our teeth at least twice a day, 365 days x 2 (if not more) = 730 times -that's a lot of Toothpaste. 

We want to bring your awareness to the types of ingredients, you might currently be encountering if you’re using a traditional toothpaste.

Ingredients to be aware of:


This has been shown to help prevent gum and tooth health but the benefit comes at a steep price. This chemical has been linked to concerns over antibiotic resistance and endocrine disruption.

Sodium Lauryl Sulphate

This provides the toothpaste with the foaming action, something we associate with cleaning our teeth. The main concern with SLS is the manufacturing process (ethoxylation) results in it being potentially contaminated with 1,4 dioxane, a possible carcinogenic byproduct.


A long debated fact, it is touted by many that fluoride improves tooth health by helping to rebuild tooth enamel, but at a price of immune suppression and it is believed to be neurotoxin, affecting brain development and function.

Artificial colourants

Why is toothpaste coloured? We want white teeth not blue!

A popular colour is FD&C Blue 1 is a synthetic dye produced from petroleum. Petroleum by-products have lots of negative effects, linked to ADHD, cancer and allergies. 

Our Neem Toothpaste is fluoride free, we use awesome natural ingredients, that will give you clean teeth and fresh breath.

Key Ingredients:

Matcha Tea - Excellent antioxidant, and antimicrobial preventing bacteria getting a hold inside your mouth

Neem - In ancient India twigs from the Neem tree was often used as a basic cleaning method - Amazing super powers of being antibacterial, helps protect teeth and gums. We use neem leaf extract.

Stevia - a natural sweetener, not nasty artificial sweeteners.

Peppermint & spearmint or anise - Naturally flavoured with genuine steam-distilled essential oils.

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